COLOR
#AE35A1
≈ Amora Purple
Values · copy any
On white
Aa
5.49:1
Passes AA
On black
Aa
3.19:1
AA · large text
Best text on this color
Aa#FFFFFF(5.49:1)
Adjust & explore
drag the picker or wheel — values & harmonies update livePicker · drag to explore
Harmonies · live
Colour-blindness preview
Normal vision#AE35A1
Protanopia#2F5EA4
Deuteranopia#5B6F9E
Tritanopia#B64167
Tints & shades
Color harmonies
Open in scheme generator →Colors that go with Amora Purple
Amora Purple sits in the pink family. Pair it with deep navy, charcoal or sage green to ground its softness, or lean into its harmonies below for a ready-made scheme.
Closest named, CSS & systems
Colour nameAmora Purple#BB22AAΔE 2.6CSS nameMediumvioletred#C71585ΔE 8.1Web-safe#993399#993399ΔE 4.3
Pantone & RAL matches are coming soon — those libraries aren't openly licensed for redistribution.
Amora Purple — meaning & where to use it
Amora Purple is a rich, mid-toned pink — it reads as playful, romantic and expressive. It's a natural fit for beauty, fashion and lifestyle brands, and expressive accents. To keep it balanced, pair it with deep navy, charcoal or sage green to ground its softness.
Share image
Download image1200×1500 — sized for Pinterest, Instagram & social sharing. Free to download and use.
This exact shade isn't a named or standard-set colour, so it isn't indexed — but every tool above works.